As people continue to take extra precautions and strictly abide by health guidelines, the country’s number one fast-food chain strengthens its commitment to bring joy to its customers—not only through its great-tasting and well-loved offerings but also through its signature Alagang Jollibee service.
In its newly released and heartwarming safety video, Jollibee underscored its culture of providing care to customers whom they treat as family, anchored on the values of its ‘Alagang Jollibee’ brand of service. Set to the classic Rey Valera song Kumusta Ka, the Safe at Alaga Ka video demonstrates Jollibee’s efforts in ensuring the welfare of its customers and its own store teams now more than ever through enhanced safety protocols, extra care in food preparation and handling, and its signature warm and friendly customer service.
The safety journey at Jollibee is made possible with the store’s Alagang Jollibee ambassador, crew and delivery riders who all make sure that everyone’s langhap-sarap favorites are safely handled and delivered. In the video, the store team is seen diligently preparing to serve joy safely, with complete PPE, disinfecting high-touch areas, and strictly following a safety checklist to ensure the team’s compliance.
These safety protocols such as proper physical distancing, cashless payments, and no touch transactions are observed in all its distribution channels – whether for take-out, delivery, drive-thru, as well as order and pick up.
Food is prepared and handled with extra care, with store teams ensuring not just the quality and freshness, but also the completeness of orders. For Take-Out and Drive thru, speakers are installed, and lapel mics are used by the crew members to further minimize direct contact.
Contributing greatly to a more pleasant experience with every Jollibee visit is the unique and genuine way that the store teams attend to and interact with every customer whether behind the counter, drive-thru window or during delivery—serving them in an efficient manner and with a smile, even as their faces are covered in the requisite face mask and face shield.
“The pandemic has really brought about changes in our lives. While things are different, we remain committed to serving Joy to our customers by strengthening our safety protocols and providing extra care through our Alagang Jollibee,” says Jollibee Global Brand CMO and Jollibee Philippines Marketing Head Francis Flores. “Health and safety are our priority, and this is our promise not only to our customers, but to our hardworking and highly dedicated employees and store teams as well.”
The JFC Group has earlier announced that it is setting up a vaccination program to provide free vaccines for all its employees in the Philippines, and is also sourcing vaccines for their dependents, extended family, and household members. This is supported by communication efforts, including webinars on vaccine education, under efforts to enable employees to make informed decisions on their health.
Watch Jollibee’s newest safety video here. For delivery, dial the #87000 hotline, or order online through JollibeeDelivery.com or via the Jollibee App. Customers may also opt to avail via Take Out or through the ‘Order & Pick Up’ service in select stores.
